Page 1 of 1 The legendary Bronco is back as Ford re-explores the origins of the sport utility vehicle in a concept making its debut at the 2004 North American International Auto Show. The Ford Bronco concept demonstrates the original's authentic spirit while advancing powertrain technologies.
At a time when sport utilities are becoming more and more civilized - some to the point of forgetting their roots - the Bronco's clean, raw shape, uncluttered interior and capable chassis make it the ideal tool for work, play or just making a statement.
Key design features reminiscent of the original Ford Bronco include the boxy, upright roofline, short wheelbase, round headlamps and the Bronco nameplate milled into the modern three-bar grille. A winch and guide rollers are integrated into the lower fascia. Exterior details include exposed door hinges, cowl vents and flared wheel wells. Unique loop-shaped door handles are integrated into the door panels and open with a tug.
Yet within Ford Bronco concept's rugged design is an advanced Turbo-diesel powertrain with concept technologies that stretch the envelope of today's conventional propulsion modes.
Although only a concept, the Bronco demonstrates how Ford could further complement its extensive SUV lineup that includes Escape, Explorer, Expedition and Excursion. Page 1 of 1
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Bronco Concept
The legendary Bronco is back as Ford re-explores the origins of the sport utility vehicle in a concept making its debut at the 2004 North American International Auto Show. The Ford Bronco concept demonstrates the original's authentic spirit while advancing powertrain technologies.