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 Hazumi Concept
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| Mazda Hazumi Concept |
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<< Prev Page 2 of 3 Next >>  KODO design seeks to capture the fleeting tension, beauty and power of living creatures in motion. By packing the powerful and dynamic movements of KODO into a compact five-door hatchback, Mazda has given the HAZUMI distinctive exterior styling and an athletic physique made for the road. This is KODO in its most highly concentrated form so far.Moving the compact cabin as far to the rear as possible, places the visual centre of gravity near the rear wheels. It creates a wedge shaped body starting from the low and pronounced nose and rising toward the rear to impart a strong sense of forward motion. The sharp, chiseled silhouette is a clear departure from mainstream B-car design where "one-motion form" styles prevail. The short overhangs and powerful fenders that bulge over the imposingly large wheels underline the car's strong and athletic stance. Nevertheless, it is not all about looks. As with all its new-generation products, Mazda has put a big focus on aerodynamics, optimising the airflow over the upper body and creating a turbulence-minimising under-floor structure. Tuned specifically for the compactness of the car, these elements deliver superb aerodynamics. The headlamps and front grille are positioned as low to the ground as possible, giving the 'face' a sharp look reminiscent of a cheetah on the prowl. The car also manages to be appealing at the same time, ensuring onlookers will soon feel a sense of attraction. The LED guiding rings add depth and solidity to the headlamps, evoking the strong-willed eyes of an untamed animal. Another KODO trademark, the aluminium signature wing, underscores the grille before cutting through the headlamps, imparting a deeply sculptured facial expression. With its short overhangs and pillars that look ready to pierce the centre of the front and rear tyres, the HAZUMI displays the athletic silhouette of a sportscar when viewed from the side. A long line starts from the bonnet, crests over the front wheel and runs all the way to the rear, while an overlapping line peaks over the rear wheel, emulating a rhythm of flexing muscles and adding to the strong sense of forward motion. The surface textures of the body are rich with tension, accentuating the car's big-boned physique. The firmly planted rear wheels support the high hipline and, together with the steeply angled back window, create a strong sense of forward motion. The distinctively oblong rear combination lamps convey speed while possessing a piercing vitality that matches the headlamps. The large diameter alloy wheels feature a dynamic design expressing a powerful force radiating from the centre of each wheel. The contrast between the radiant sheen produced by the aluminium milling process and the dark metallic paint give a taut, three-dimensional quality. The interior of the HAZUMI imparts the same dynamic sense of speed as the SHINARI, MINAGI and TAKERI concept cars which preceded it, maintaining superb functionality as an interface between car and driver. The high-quality feel of the interior exceeds the standards of the B-segment, but also gives a light and youthful impression that befits a B- car. Speed is at the essence of the HAZUMI's interior shapes, which spread out from above the instrument cluster to the door trim and centre console. The effect, similar to the exterior, is a dynamic sense of forward motion. The passenger space impresses immediately with an instrument panel shaped like the wing of an airplane, creating a comfortable feeling of openness. The centre console is suspended like a bridge, enhancing the feeling of space and creating more room in the foot wells. The instrument cluster is designed around the driver's centre axis. It features a single, centrally-positioned gauge with minor displays spreading like wings on either side. The layout of the centre display, Active Driving Display, and commander control, is based on Mazda's unique human machine interface (HMI) concept called the Heads-Up Cockpit. It is designed to help drivers deal with large amounts of information while keeping their eyes on the road ahead and maintaining a safe and stable body position. In every area of the HAZUMI's cabin, the high quality forms have a sculptured appearance amplified by reflections of light and shadow. The material for each was crafted to optimise its appearance. Key components of the interior such as controls and displays use a layered combination of hard chiseled metal and deep acrylic material. This produces a light and playful impression befitting a B-car, while maintaining a high-quality ambience. The concept's interior is designed with black leather as the base and white leather used in certain places such as the instrument panel. A Crimson-coloured leather with a nubuck feel is used on the seats. This modern colour-coordination, which is both bold and charming, makes the interior look youthful and refined at the same time. << Prev Page 2 of 3 Next >> |
| Article | Image gallery (10) | Specifications |
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