What the heck is the world coming to?

BMW has officially dropped it's "Ultimate Driving Machine" slogan for... wait for it... "Company of Ideas". Big woop.

I don't know if this is BMW's attempt at winning German patriotic hearts over, since Germany's slogan during World Cup 2006 was "Country of Ideas", whatever the rationale behind their decision, it's just wrong!

Let me explain this slowly and to-the-point to BMW: BMW is an engineering-driven company. Engineer outstanding products and the money will continue to roll in. Focus your company on capital, and the well will dry up. We love BMW because its cars are made by carnuts, not beancounters.

Someone get me a brown paper back before I pop a vein!